Although Earth might seem like a stable, flat surface where we live our lives, seismologists have discovered that it’s far from passive. In fact, Earth has a 'heartbeat' that pulses every 26 seconds, according to Discover Magazine. Known as "microseisms," these faint seismic tremors resemble tiny earthquakes, though they aren’t exactly the same. For decades, scientists have been baffled by these mysterious tremors, and despite many theories, no definitive explanation has been found.
Representative Image Source: Unsplash | NASA
In humans, a heartbeat is produced by electrical signals that cause the heart muscles to contract and expand. But for Earth, the source of its mysterious 'heartbeat' remains unknown. This phenomenon was first documented in the early 1960s by geologist Jack Oliver, who suggested that the pulse might originate from somewhere in the southern or equatorial Atlantic Ocean. However, he lacked the sophisticated instruments needed to investigate further. “Jack didn’t have the resources in 1962 that we had in 2005 — he didn’t have digital seismometers, he was dealing with paper records,” Michael Ritzwoller, a seismologist at the University of Colorado, Boulder, told Discover Magazine. Since then scientists have spent a lot of time listening to this pulse and trying to solve the mystery.
Lars Eivind Augland, associate professor in the Department of Geosciences at the University of Oslo, found the phenomenon of a 26-second pulse fascinating. "Yes, you may call it a kind of pulse. The Earth’s crust has regular tremors. They are so small that they do not pose a threat as real earthquakes can," he told Yara International. Augland explained that every 26 seconds, the heartbeat of Earth is recorded by seismic station computers around the world. These blips are most noticeable in West Africa, North America, and Europe, he said. Geologists and seismologists have given varied explanations behind the occurrence of this phenomenon, including ocean waves, volcanoes, and fractures in sediments.
"Originally, the micro-quakes, or the pulse detected at intervals of 26 seconds, were explained by wave activity in the Gulf of Guinea in West Africa. Special depth conditions, the geometry of the ocean floor, and the coast have been pointed out as possible causes. Due to how the waves hit and create resonance on the seabed, they could, in turn, propagate as earthquake waves in the Earth's crust," explained Augland.
Representative Image Source: Pexels | Earano
In 2013, during the Seismological Society of America conference, a student named Garrett Euler also said the same thing, furthering the source location of the pulse to the region called “Bight of Bonny” in the Gulf of Guinea. He elaborated his hypothesis by adding that waves hitting and crashing against the coast might be the probable reason for this pulse. But this explanation was soon ruled out by most experts.
Apart from ocean waves, a second explanation behind this pulsation was believed to be “volcanoes.” The same year, Yingjie Xia from the Institute of Geodesy and Geophysics in Wuhan, suggested the cause was actually volcanoes, not waves. He explained this by saying that the island of São Tomé in the Bight of Bonny was close to the volcano.
Representative Image Source: Pexels | Mauro Ignacio Torres
After ruling out waves and volcanoes, Augland proposed a third explanation: sediment cracks. "A third explanation can be found in the latest study published in the renowned journal Earth and Planetary Science Letters, which states that fluid flowing through fractal fissure networks in sediments under the seafloor is the cause of the tremors," Augland told Yara International, further specifying that none of the three explanations have any supporting evidence.
Despite its puzzling nature, the 26-second pulse is not something unusual. According to BRIGHT SIDE’s YouTube video, Earth doesn’t only have a heartbeat but also a humming sound. Some people may notice it, and some may not, but this high-frequency buzzing sound called “The Hum” is prevalent throughout the planet. Like the mysterious 'heartbeat,' geologists have also tried to explain this “mysterious hum or buzz” but none has proved true to their satisfaction.
This article originally appeared last year.
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21 products that are gaslighting us into thinking they’re essential when they’re not
Some things in life are actually necessary—clean water, decent healthcare, basic human decency. But then there are the things that feel like they’re gaslighting us. The things we’re told we can’t live without, even though we survived just fine before they existed. Things like "smart" fridges, lawn fertilizer services, and yes—whole body deodorant.
Recently, our sister-site Upworthy asked their Facebook audience the question: What's a product or service that feels like it's gaslighting all of us into thinking it's necessary? More than 8,000 responses poured in. The answers were passionate, funny, and surprisingly unified.
Here are 21 products, services, and systems people called out for pretending to be essential—when they might actually be optional, overpriced, or flat-out invented.
1. Whole body deodorant
"Take a shower," said Shannon H.
“How did we ever manage all those years without it!! 😂😵💫” added Karen R.
Others noted it may help people with medical conditions—but for the average person, it's definitely a marketing creation.
2. Health insurance
It topped the list. Erica L. explained: “My doctor prescribes, the pharmacist issues meds, nurses care for people, surgeons do surgery—Health Insurance stands between health care and patients and says no, exclusively on whether they think it’s financially effective to treat you.”
Important note: Health insurance can provide life-saving access for many—but what people are frustrated by here is the profit-first system, not care itself.
3. The wedding industry
Multiple people slammed the high cost of modern weddings.
JoElla B. put it plainly: “We spend too much time and money planning one day, and not enough thought on how to blend two lives in a mutually beneficial one.”
Others called out expensive dresses, venues, and pressure to perform for social media.
4. Bottled water
Carole D. said: “Water in plastic bottles! Get a cup!”
While bottled water has value in emergencies, it’s often just filtered tap water—sold for profit in plastic.
5. Baby product overload
“Most baby products,” wrote Kelli O. “They really aren’t as needy and complicated as companies want us to think.”
6. Fabric softener
“It’s bad for clothes, bad for the Earth, bad for the wallet, and totally unnecessary,” said Gail H.
Some experts agree—many softeners contain chemicals that can reduce fabric lifespan and irritate skin.
7. Smart appliances
“Adding ‘phone controls’ to every appliance instead of making them last as long as they used to,” wrote Sherry S.
When your fridge needs a software update, something’s gone off the rails.
8. Makeup and anti-aging products
“Anything anti-aging,” said Melissa T., “Please just let me age into the gargoyle I was meant to become.”
Others questioned products designed to “fix” eyelashes, eyebrows, pores, and graying hair.
April S. added, “Products that women are convinced they MUST have in order to be ‘beautiful’ and therefore ‘loved.’”
9. Cosmetic surgery
Ron P. called out the industry as a whole. And while body autonomy matters, many commenters questioned whether insecurities are being commodified and sold back to us.
10. Ticketmaster and “convenience fees”
“Let’s go back to waiting in line at a record store,” wrote Nicole C.
Zaida B. added: “Convenience fee for online purchases—then charging $10 more at the actual event.”
11. Engagement rings
James P. didn’t mince words: “Engagement rings.”
The diamond industry has long been criticized for manufactured scarcity and marketing-fueled necessity.
12. Lawn chemicals and services
“Plant native grasses and you don’t have the pests or need for constant watering,” wrote Jamie B.
Environmental groups have raised similar concerns over runoff and unnecessary pesticide use.
13. AI and generative tech
“This stuff squeezes the lifeblood and individuality out of the human experience,” said Teresa L.
Saskia D. and others echoed skepticism about its necessity, even as many of us are being pushed to use it.
14. Funeral services
Amy W. shared: “My parents both have already paid to have themselves cremated and are very adamant that they do not want anything big done for them. In their words, ‘I won’t care, I’m dead.’”
Of course, some families find comfort in tradition—but the cost and pressure can feel overwhelming and predatory.
15. Rinse and repeat
Amy D. nailed it: “It’s just to sell more. Not even sure you need it at all.”
16. Credit Card Surcharges
Shawn S. took aim at the extra fees popping up at checkout: “That is the cost of doing business and shouldn’t be the burden of the purchaser.”
Many questioned why customers are increasingly being asked to pay extra simply for the convenience of using a card.
17. Constant phone upgrades
“Apple are notorious for releasing the same shit every year,” said Steph S.
Diana H. added, “Needing to upgrade our phones so frequently.”
Built-in obsolescence and marketing cycles drive most of the demand.
18. Vitamins and supplements
“If I took every supplement they say I NEED I wouldn’t need food. Nor could I afford it,” said Tausha L.
19. Fake pockets on women’s pants
Jessica W. said, “I have to buy men’s pants for work because women’s pants would just get torn up too fast!”
Form over function, and then they charge more for it.
20. Disposable everything
“The ‘convenience’ of disposable everything,” said Rick R.
It’s killing the planet—and draining wallets.
21. Tipping
“I’m sick of supplementing for corporations that refuse to pay a living wage,” wrote Susan V.
Tipping culture has evolved into something far removed from its original intent, and for many, it now feels like a burden shifted onto the customer.
The bigger picture
People aren’t saying all these things should vanish tomorrow. But when we start seeing convenience sold as necessity, and insecurity turned into billion-dollar markets, it's worth asking: who benefits from all of this?
And more importantly—who pays?
This article originally appeared earlier this year.